Comments on: The iPhocalypse is nigh! http://danleach.co.uk/2008/07/13/the-iphocalypse-is-nigh/ A blog celebrating creativity within PR, marketing, and social media Tue, 09 Feb 2010 14:31:49 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: The iPhone kicks the iPhone to the curb | danleach.co.uk http://danleach.co.uk/2008/07/13/the-iphocalypse-is-nigh/comment-page-1/#comment-5 The iPhone kicks the iPhone to the curb | danleach.co.uk Mon, 14 Jul 2008 14:44:26 +0000 http://danleach.co.uk/2008/07/13/the-iphocalypse-is-nigh/#comment-5 [...] all publicity is good publicity it would seem as Apple reportrecord sales of its new 3G iPhone over the weekend. [...] [...] all publicity is good publicity it would seem as Apple reportrecord sales of its new 3G iPhone over the weekend. [...]

]]> By: dan http://danleach.co.uk/2008/07/13/the-iphocalypse-is-nigh/comment-page-1/#comment-4 dan Sun, 13 Jul 2008 12:44:33 +0000 http://danleach.co.uk/2008/07/13/the-iphocalypse-is-nigh/#comment-4 TJ - the opportunity is more about taking advantage of the bad publicity that Apple and the iPhone has suffered as a result of Friday's launch. A technical hitch for just a couple of hours yes, but one that has produced over 2,000 negative news articles (Google News) and countless more unhappy customers. Those will do more damage to Apple than the customers they lost as result of not getting their house in order a couple of days ago. TJ – the opportunity is more about taking advantage of the bad publicity that Apple and the iPhone has suffered as a result of Friday’s launch.

A technical hitch for just a couple of hours yes, but one that has produced over 2,000 negative news articles (Google News) and countless more unhappy customers.

Those will do more damage to Apple than the customers they lost as result of not getting their house in order a couple of days ago.

]]> By: TJ http://danleach.co.uk/2008/07/13/the-iphocalypse-is-nigh/comment-page-1/#comment-3 TJ Sun, 13 Jul 2008 12:29:39 +0000 http://danleach.co.uk/2008/07/13/the-iphocalypse-is-nigh/#comment-3 "competitors will now doubt see this as an opportunity to kick Apple while their down" Hyperbole, Hyperbole, Hyperbole! Apple has a technical problem for a few hours - and this somehow opens up an opportunity for competitors? What are you smoking? And what exactly is the opportunity - quicker activation of phones that nobody wants? Yeah, that's a real game changer! “competitors will now doubt see this as an opportunity to kick Apple while their down”

Hyperbole, Hyperbole, Hyperbole! Apple has a technical problem for a few hours – and this somehow opens up an opportunity for competitors? What are you smoking? And what exactly is the opportunity – quicker activation of phones that nobody wants? Yeah, that’s a real game changer!

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