Comments on: Trusting Brevity http://danleach.co.uk/2008/08/03/trusting-brevity/ A blog celebrating creativity within PR, marketing, and social media Tue, 09 Feb 2010 14:31:49 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Paul Stallard http://danleach.co.uk/2008/08/03/trusting-brevity/comment-page-1/#comment-38 Paul Stallard Sun, 03 Aug 2008 19:00:09 +0000 http://danleach.co.uk/2008/08/03/trusting-brevity/#comment-38 A agree with you Dan about concentrating on achieving buy in for the team rather than writing down every single point of a campaign. At Berkeley PR we have almost completely stopped using powerpoints for presentations as you give the audience the opportunity to just stare at the screen and not really listen. I have found that to encourage conversation and interaction is always the best way to present. A agree with you Dan about concentrating on achieving buy in for the team rather than writing down every single point of a campaign. At Berkeley PR we have almost completely stopped using powerpoints for presentations as you give the audience the opportunity to just stare at the screen and not really listen. I have found that to encourage conversation and interaction is always the best way to present.

]]> By: Dan http://danleach.co.uk/2008/08/03/trusting-brevity/comment-page-1/#comment-37 Dan Sun, 03 Aug 2008 16:31:27 +0000 http://danleach.co.uk/2008/08/03/trusting-brevity/#comment-37 Absolutely. It's more important, at least within marketing, that a client buys into a team than into a specific idea so PRs should focus on selling themselves rather than what's on a screen. Thanks for the post Tom Absolutely. It’s more important, at least within marketing, that a client buys into a team than into a specific idea so PRs should focus on selling themselves rather than what’s on a screen.

Thanks for the post Tom

]]> By: Tom Volkar / Delightful Work http://danleach.co.uk/2008/08/03/trusting-brevity/comment-page-1/#comment-36 Tom Volkar / Delightful Work Sun, 03 Aug 2008 16:22:54 +0000 http://danleach.co.uk/2008/08/03/trusting-brevity/#comment-36 So Dan, I guess you are saying trust brevity with emotional connection. So Dan, I guess you are saying trust brevity with emotional connection.

]]>