Comments on: Skinny Mocha Latte and a Crisis and Issues Team Please http://danleach.co.uk/2008/10/07/skinny-mocha-latte-and-a-crisis-and-issues-team-please/ A blog celebrating creativity within PR, marketing, and social media Tue, 09 Feb 2010 14:31:49 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Tim C http://danleach.co.uk/2008/10/07/skinny-mocha-latte-and-a-crisis-and-issues-team-please/comment-page-1/#comment-247 Tim C Wed, 08 Oct 2008 06:49:03 +0000 http://danleach.co.uk/?p=151#comment-247 Two things spring to mind... One is the line from the article "It was considering other alternatives and cut its water use per square foot this year" - surely you can easily claim this just by building bigger stores? If a new store is 100 sq ft bigger than it would have been, they still only have one dipper well, so yeah they're using less water per square foot... Two is that Starbucks have only come under fire because people can see this tap. What about the hundreds, possibly thousands, of restaurants across the country that have constantly running taps for things like defrosting? And a constantly-fed potwash machine? No-one notices this massive waste of water because you can't see it. Two things spring to mind… One is the line from the article “It was considering other alternatives and cut its water use per square foot this year” – surely you can easily claim this just by building bigger stores? If a new store is 100 sq ft bigger than it would have been, they still only have one dipper well, so yeah they’re using less water per square foot…

Two is that Starbucks have only come under fire because people can see this tap. What about the hundreds, possibly thousands, of restaurants across the country that have constantly running taps for things like defrosting? And a constantly-fed potwash machine? No-one notices this massive waste of water because you can’t see it.

]]>