Five things you should check out before the week’s out:
- Buzz and Snoop are teaming up for a rap duet. Sometimes the most unlikely partnerships can generate column inches
- Kid reacts to his mum cancelling his World of Warcraft account. Never underestimate brand loyalty or consumer passion
- Let it Ring! One of the most powerful and creative examples of communicating a road safety message I have ever seen. Previewed at Cannes Lions
- Ever struggled to explain what Twitter is? The site’s co-founder Biz Stone provides an overview for @rbolivar’s Mum at Cannes Lions
- Michael Jackson performing Man in the Mirror. A song by one of the greatest musicians of our time, in his prime
Have a great weekend.
Anyone that follows me on Twitter will know that I have just returned from the Cannes Lions Festival where Hill & Knowlton was playing host to its own seminar (the first time PR has been included in 56 years).
We decided to show off a bit so recruited Twitter co-founder Biz Stone to speak and held the festival’s first ever live tweet-up.

You can check out videos from the seminar here.
I was lucky enough to hang out with Biz who turned out to be a class act and uncovered a few interesting facts about the man that you might not know:
- He’s a strict vegan and even wears “vegetarian” shoes
- He loves portmanteaus and can come up with them in seconds
- He likes tequila…but in a connoisseur kind of way not in a “slammer” kind of way
Check out the videos above as they offer some real insight into how Twitter came about, Biz’s thoughts on why it has become such a phenomenon and what the future holds.
Enjoy!
Portmanteau